For those who've been with us since the early days, you'll remember Santa Cruz was one of our original bicycle brands. We took a break for a few years while they were going through some changes, now with a more refined and sought after line than ever we are extremely proud to be one of two exclusive Central Oregon Santa Cruz dealers.
Let's talk about what makes Santa Cruz special. Founded in 1993, they've been pioneers in mountain bike technology, consistently pushing the boundaries of what's possible on two wheels. Their reputation isn't just talk—they've snagged "Bike of the Year" titles and industry awards year after year. The crown jewel right now? Their EMTB lineup, particularly the Vala, which is quite possibly one of the best electric mountain bikes on the market.
But here's what really sets Santa Cruz apart: their lifetime warranty on frames, bearings, and wheels. It's a testament to their confidence in craftsmanship and commitment to riders. Just ask Ken, who just picked up his new Santa Cruz and can't stop grinning!
For us, bringing Santa Cruz back feels like welcoming an old friend. So much has changed over the years, yet the shared passion for great bikes and good times remains the same.
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